3 frequently asked questions about sustainability and how your business can capitalize on it

The topic of sustainability is more topical than ever. We notice this in the many questions we receive from our clients. Despite the removal of obligations due to the proposed amendments to the Corporate Sustainability Reporting Directive (CSRD) and the Corporate Sustainability Due Diligence Directive (CSDDD), we see that the theme is playing an increasing role within companies.

We answer three questions that can help you shape the sustainability strategy for your business:

1. Waar wil je als bedrijf staan op het gebied van duurzaamheid? En wat wil je uitdragen?

Companies are increasingly required to take responsibility for their impacts on people and the environment. Research shows that organizations that proactively pursue sustainability are more profitable in the long term and are more attractive to investors, customers and new talent.

Therefore, make sustainability a structural part of your business strategy. This includes reducing your CO₂ emissions, making packaging more sustainable and applying due diligence within your supply chain. By making clear choices and communicating them transparently, you strengthen your position as a responsible player in the market.

2. What do your clients ask for sustainability requirements and what is your answer?

Are you also increasingly receiving questionnaires and requests from your customers about sustainability aspects around products? Think for example about various certifications, CO₂ data or the origin of raw materials used. Not answering or only half answering these questions can lead to you as a supplier no longer meeting the sustainability requirements of your customers and therefore losing your position as "preferred supplier".

It is therefore smart to integrate sustainability into your quality management system in a structured way. Make sure you can supply complete and correct data quickly and efficiently. This saves time and strengthens your competitive position. Among other things, our consultants will help you perform CO2 footprint calculations, maintain quality marks, achieve good scores in SMETA audits or optimize your packaging strategy.

3. How do you stay attractive as a (sustainable) employer?

The job market is tight and retaining talent is a challenge for many companies. Employees want to be able to be proud of the company they work for. Sustainability plays an increasingly important role in this. An organization that takes sustainability seriously and is committed to a better world also radiates this to employees.

This means that investing in sustainability is not only a strategic move for external stakeholders, but also a way to create a positive corporate culture.

Sustainability as an integral part of your business strategy

By seeing sustainability not as a separate obligation, but as an integral part of your internal operations, you can create long-term added value. This not only helps you meet customer demands and legislation, but also contributes to your attractiveness as an employer and your competitive position. Wondering how your company can take the next step? Our consultants will be happy to help you with a tailored sustainability strategy. Contact us at info@precongroup.com, NL +31 (0)30 308 0618 or BE +32 (0)11 26 99 07.